What Are You Thinking?: Business Mindset for Beginning Entrepreneurs
Starting out with a primer of basic business concepts, picks apart many fallacious lines of thinking and shows you how you ought to view your problems (as opportunities) and your innovation (as sustenance). provides sound advice that will get you from the starting line to the finish line as you enter the world of business and try to make it on your own. Every day you are going to come across new opportunities, and the key is to recognize them for what they are. Often they will not look like opportunities: they will look like roadblocks or even failures. With Lance’s handy guide, you will finally be able to tell the difference.